This man & this family – they get “it.” A head coach doing something PROACTIVE, bc of his (and his fam’s) own lived experience, around MH. Can you imagine all coaches in all sports doing this? Let alone the warrior sport of football?
Coach Day lost his father to suicide at 8. He’s been around MH issues therefore his entire life. That’s a trauma not easy to come back from. But listen to the verbiage he and his family use. They get “it,” from a marketing & branding perspective.
Their first initiative w Ohio State they established was “On our Sleeves.” A BOLD, CONFIDENT statement – expressing – we can talk about this and be proud. Think about how divergent that is from so many orgs where the name is about what’s wrong w you/us…or so clinical about “where” things are happening TO us…in the mind/brain.
Now, this generous donation from the family is going towards an initiative called: The Resilience Fund. Again, proactive, bold, confident.
From the Days:
“We need to shift this idea of focusing not on why people get sick, but more on why people stay well. That’s a major shift in our field because our field has always been about illness and negativity. We don’t focus on the positive elements that we need to cultivate.”
“We can’t play defense all the time. We have to (play) offense. The resilience game is really an offensive game.”
I want to hug this guy/his fam, bc of the verbiage they are using. The are changing perception. It’s amazing.
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2nd slide➡️ – we are in IG purgatory again & they are suppressing many posts in a row. I’ll be speaking at an upcoming Biology of Trauma virtual summit starting on the 8th. Forget about to hear me – but the docs in it are ppl like: Gabor Mate, Peter Levine, Stephen Porges…it’s worth signing up for this free event w the gurus all in one spot. More info in previous post ⬇️. I’ll share the registration link again in stories.
